Sunday, October 30, 2011
Not So Creepy Critters
What a perfectly functional match we are!
I asked Karine to send me photos of what they make already, a normal first step. The photos came, and were as expected- products that I have seen many times before, definitely nothing that will be appreciated as new in the market, nothing that I thought I could have an success in marketing. We needed to come up with something new.
I do not believe in sympathy purchases - a 'poor them' purchase. I want people to buy Homeland Handicraft's products because they are exciting, new, interesting, quality products, good products for the money. That is where sustainability will come from for Karine and Agate NGO- not sympathy for their impairments, but appreciation for their products, their talent and their hard work.
I noticed a beaded tree among the photos. A large tree, very intricate, certainly haven taken many many hours to make and therefore expensive- not sale-able. But the beading technique was what caught my eye. I suggested to Karine that we focus on that technique, but make new, different, eye-catching items.
Thus, this queen ant.
It takes a special person to appreciate these not so creepy critters. Are you one of them?